Day 1 (Oct 6): The Foundation
A full day dedicated to equipping our 200 curated artisans for global export. Workshops cover Pricing Strategies, Export Scaling, and Digital Portfolios for global market access.
06:00 PM: Evening Welcome Mixer (Invite Only)
08:00 AM: Exhibitor Registration & Welcome Breakfast
10:00 AM: Masterclass: “Pricing for the Global Market”
01:00 PM: Networking Lunch
03:00 PM: Workshop: Digital Portfolios & Brand Storytelling
Day 2 (Oct 7): The Debut
VIP Diplomatic Opening Ceremonies & Evening Cultural Gala.
The official inauguration of AAF 2026. This day brings together government officials, international diplomats, and key stakeholders to celebrate Tanzania’s rich cultural heritage and open the exhibition floors.
09:00 AM: VIP Arrivals & Press Red Carpet
10:30 AM: Official Opening Ceremony & Keynote Addresses
01:00 PM: Diplomatic & Stakeholder Luncheon
03:00 PM: Exclusive VIP Exhibition Tour
07:00 PM: Evening Cultural Gala & Live Performances
Day 3 (Oct 8): The Exchange
B2B Trade Matchmaking (Private Access) & Buyer Forums
A high-stakes commercial day strictly reserved for accredited global buyers, investors, and local master artisans to forge direct export pipelines, negotiate trade deals, and discuss market trends.
09:00 AM: B2B Matchmaking Hub Opens (Pre-scheduled meetings)
11:00 AM: Investor Forum: “Tapping into the $3.2B African Handcraft Market”
01:00 PM: Trade Networking Lunch
02:30 PM: 1-on-1 Buyer/Artisan Deal Rooms
05:00 PM: Trade Day Debrief & Cocktail Hour
Day 4 (Oct 9): The Evolution
Live Designer Collaborations & Craft Tastings.
Witness the intersection of traditional techniques and modern design. Global designers collaborate live with local artisans, alongside interactive “craft tastings” where visitors can experience the creation process firsthand.
09:30 AM: Live Masterclass: Fusion of Tradition & Modern Fashion
11:00 AM: Interactive Craft Tastings (Weaving, Beading, Wood Carving)
01:00 PM: Artisan Cooperative Lunch
03:00 PM: Pitch Session: Future Heritage Designs
06:00 PM: Sundowner Networking Event
Day 5 (Oct 10): The Celebration
Public Market Day, Live Music, and AAF Awards.
The festival opens its doors to the wider public for a massive celebration. Attendees can purchase unique pieces directly from creators, enjoy vibrant live music, and witness the official AAF Artisan Awards.
08:00 AM: Public Market Opens (B2C Retail Sales)
11:00 AM: Live Cultural Dance & Acrobatic Performances
02:00 PM: AAF 2026 Artisan Excellence Awards Ceremony
04:00 PM: Mainstage Live Music & Entertainment
08:00 PM: Official Festival Closing Party
Day 6 (Oct 11): The Inspiration
Post-Festival Nature Safaris.
An optional, curated exploration of Tanzania’s world-renowned wildlife. Attendees embark on guided day trips to Arusha National Park or Tarangire National Park to witness the inspiration behind the crafts.
06:30 AM: Safari Fleet Departures (For pre-booked attendees)
09:00 AM: Morning Game Drives & Wildlife Viewing
12:30 PM: Bush Picnic Lunch
03:00 PM: Afternoon Game Drives & Scenic Photography
06:00 PM: Return to Arusha / Kilimanjaro Airport Drop-offs